Neighbourly's Bid To Disrupt CSR Draws Support From Starbucks And M&S

"Prospects for the new social platform, which aims to connect community projects with big business, are good.

Why are big brands like Starbucks and M&S supporting Neighbourly, a small social platform that launched in the UK last year?

The answer lies in Neighbourly's ability to connect big business with local community projects, using digital technology to potentially disrupt traditional notions of CSR and...."

Jun 30, 2015
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